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General Mills, Inc.

General Mills, Inc., is an American multinational manufacturer and marketer of branded consumer foods sold through retail stores. It is headquartered in Golden Valley, Minnesota, a suburb of Minneapolis. The company markets many well-known North American brands, including Gold Medal flour, Annie's Homegrown, Betty Crocker, Yoplait, Colombo, Totino's, Pillsbury, Old El Paso, Häagen-Dazs, Cheerios, Trix, Cocoa Puffs, and Lucky Charms. Its brand portfolio includes more than 89 other leading U.S. brands and numerous category leaders around the world.

Date Range of DAHR Recordings: 1932

Roles Represented in DAHR: sponsor

Recordings (Results 1-25 of 142 records)

Company Matrix No. Size First Recording Date Title Primary Performer Description Role Audio
Victor LCRC-71217 12-in. (33-1/3 rpm) 1/11/1932 Skippy program. No. 1 Franklin Adams, Jr. Radio broadcast : Children's serial sponsor  
Victor LCRC-71223 12-in. (33-1/3 rpm) 1/12/1932 Skippy program. No. 2 Franklin Adams, Jr. Radio broadcast : Children's serial sponsor  
Victor LCRC-71227 12-in. (33-1/3 rpm) 1/13/1932 Skippy program. No. 3 Franklin Adams, Jr. Radio broadcast : Children's serial sponsor  
Victor LCRC-71231 12-in. (33-1/3 rpm) 1/14/1932 Skippy program. No. 4 Franklin Adams, Jr. Radio broadcast : Children's serial sponsor  
Victor LCRC-71242 12-in. (33-1/3 rpm) 1/15/1932 Skippy program. No. 5 Franklin Adams, Jr. Radio broadcast : Children's serial sponsor  
Victor LCRC-71243 12-in. (33-1/3 rpm) 1/16/1932 Skippy program. No. 6 Franklin Adams, Jr. Radio broadcast : Children's serial sponsor  
Victor LCRC-71255 12-in. (33-1/3 rpm) 1/18/1932 Skippy program. No. 7 Franklin Adams, Jr. Radio broadcast : Children's serial sponsor  
Victor LCRC-71262 12-in. (33-1/3 rpm) 1/19/1932 Skippy program. No. 8 Franklin Adams, Jr. Radio broadcast : Children's serial sponsor  
Victor LCRC-71263 12-in. (33-1/3 rpm) 1/20/1932 Skippy program. No. 9 Franklin Adams, Jr. Radio broadcast : Children's serial sponsor  
Victor LCRC-71268 12-in. (33-1/3 rpm) 1/21/1932 Skippy program. No. 10 Franklin Adams, Jr. Radio broadcast : Children's serial sponsor  
Victor LCRC-71272 12-in. (33-1/3 rpm) 1/22/1932 Skippy program. No. 11 Franklin Adams, Jr. Radio broadcast : Children's serial sponsor  
Victor LCRC-71273 12-in. (33-1/3 rpm) 1/23/1932 Skippy program. No. 12 Franklin Adams, Jr. Radio broadcast : Children's serial sponsor  
Victor LCRC-71277 12-in. (33-1/3 rpm) 1/25/1932 Skippy program. No. 13 Franklin Adams, Jr. Radio broadcast : Children's serial sponsor  
Victor LCRC-71281 12-in. (33-1/3 rpm) 1/26/1932 Skippy program. No. 14 Franklin Adams, Jr. Radio broadcast : Children's serial sponsor  
Victor LCRC-71284 12-in. (33-1/3 rpm) 1/27/1932 Skippy program. No. 15 Franklin Adams, Jr. Radio broadcast : Children's serial sponsor  
Victor LCRC-71289 12-in. (33-1/3 rpm) 1/28/1932 Skippy program. No. 16 Franklin Adams, Jr. Radio broadcast : Children's serial sponsor  
Victor LCRC-71290 12-in. (33-1/3 rpm) 1/29/1932 Skippy program. No. 17 Franklin Adams, Jr. Radio broadcast : Children's serial sponsor  
Victor LCRC-71291 12-in. (33-1/3 rpm) 1/29/1932 Skippy program. No. 18 Franklin Adams, Jr. Radio broadcast : Children's serial sponsor  
Victor LCRC-71292 12-in. (33-1/3 rpm) 2/1/1932 Skippy program. No. 19 Franklin Adams, Jr. Radio broadcast : Children's serial sponsor  
Victor LCRC-71297 12-in. (33-1/3 rpm) 2/2/1932 Skippy program. No. 20 Franklin Adams, Jr. Radio broadcast : Children's serial sponsor  
Victor LMRC-71559 16-in. (33-1/3 rpm) 2/20/1932 Skippy program. No. 36 Franklin Adams, Jr. Radio broadcast : Children's serial sponsor  
Victor LMRC-71568 16-in. (33-1/3 rpm) 2/22/1932 Skippy program. No. 37 Franklin Adams, Jr. Radio broadcast : Children's serial sponsor  
Victor LMRC-71570 16-in. (33-1/3 rpm) 2/23/1932 Skippy program. No. 38 Franklin Adams, Jr. Radio broadcast : Children's serial sponsor  
Victor LXVE-71571 12-in. (33-1/3 rpm) 2/23/1932 Skippy program. No. 38 Franklin Adams, Jr. Radio broadcast : Children's serial sponsor  
Victor LMRC-71572 16-in. (33-1/3 rpm) 2/24/1932 Skippy program. No. 39 Franklin Adams, Jr. Radio broadcast : Children's serial sponsor  
(Results 1-25 of 142 records)

Citation

Discography of American Historical Recordings, s.v. "General Mills, Inc.," accessed August 5, 2021, https://adp.library.ucsb.edu/names/102486.

General Mills, Inc.. (2021). In Discography of American Historical Recordings. Retrieved August 5, 2021, from https://adp.library.ucsb.edu/names/102486.

"General Mills, Inc.." Discography of American Historical Recordings. UC Santa Barbara Library, 2021. Web. 5 August 2021.

DAHR Persistent Identifier

URI: https://adp.library.ucsb.edu/names/102486

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