General Motors Corporation

General Motors Company (GM) is an American multinational automotive manufacturing company headquartered in Detroit, Michigan, United States. The company is most known for owning and manufacturing four automobile brands: Chevrolet, Buick, GMC, and Cadillac, each a separate division of GM. By total sales, it has continuously been the largest automaker in the United States, and was the largest in the world for 77 years before losing the top spot to Toyota in 2008.

General Motors operates manufacturing plants in eight countries. In addition to its four core brands, GM also holds interests in Chinese brands Baojun and Wuling via SAIC-GM-Wuling Automobile. GM further owns a namesake defense vehicles division which produces military vehicles for the United States government and military, the vehicle safety, security, and information services provider OnStar, the auto parts company ACDelco, and a namesake financial lending service.

The company originated as a holding company for Buick established on September 16, 1908, by William C. Durant, the largest seller of horse-drawn vehicles at the time. The first half of the 20th century saw the company grow into an automotive behemoth through acquisitions; going into the second half, the company pursued innovation and new offerings to consumers as well as collaborations with NASA to develop electric vehicles. The current entity was established in 2009 after the General Motors Chapter 11 reorganization.

As of 2024, General Motors ranks 25th by total revenue out of all American companies on the Fortune 500 and 50th on the Fortune Global 500. In 2023, the company was ranked 70th in the Forbes Global 2000. In 2021, GM announced its intent to end production of vehicles using internal combustion engines by 2035, as part of its plan to achieve carbon neutrality by 2040. These plans were mostly scaled back in 2025.

Date Range of DAHR Recordings: 1932 - 1938

Roles Represented in DAHR: sponsor

= Recordings are available for online listening.
= Recordings were issued from this master. No recordings issued from other masters.

Recordings

Company Matrix No. Size First Recording Date Title Primary Performer Description Role Audio
Victor FS-73371 14-in. 9/8/1932 Chevrolet's Big six of the air General Motors Corporation Radio broadcast : Variety sponsor  
Victor FS-73372 14-in. 9/8/1932 Chevrolet's Big six of the air General Motors Corporation Radio broadcast : Variety sponsor  
Victor FS-73375 14-in. 9/8/1932 Chevrolet's Big six of the air General Motors Corporation Radio broadcast : Variety sponsor  
Victor FS-73524 14-in. 9/19/1932 Chevrolet's Big six of the air. Program no. 1 General Motors Corporation Radio broadcast : Variety sponsor  
Victor FS-73525 14-in. 9/19/1932 Chevrolet's Big six of the air. Program no. 1 Unidentified radio performer(s) Radio broadcast : Variety sponsor  
Victor FS-73526 14-in. 9/19/1932 Chevrolet's Big six of the air. Program no. 1 General Motors Corporation Radio broadcast : Variety sponsor  
Victor FS-73527 14-in. 9/19/1932 Chevrolet's Big six of the air. Program no. 2 Frank Crumit Radio broadcast : Variety sponsor  
Victor FS-73528 14-in. 9/19/1932 Chevrolet's Big six of the air. Program no. 2 Frank Crumit Radio broadcast : Variety sponsor  
Victor FS-73529 14-in. 9/19/1932 Chevrolet's Big six of the air. Program no. 2 Frank Crumit Radio broadcast : Variety sponsor  
Victor FS-73542 14-in. 9/19/1932 Chevrolet's Big six of the air. Program no. 3 Fred Waring Orchestra Radio broadcast : Variety sponsor  
Victor FS-73543 14-in. 9/19/1932 Chevrolet's Big six of the air. Program no. 3 Fred Waring Orchestra Radio broadcast : Variety sponsor  
Victor FS-73544 14-in. 9/19/1932 Chevrolet's Big six of the air. Program no. 4 Al Jolson Radio broadcast : Variety sponsor  
Victor FS-73545 14-in. 9/19/1932 Chevrolet's Big six of the air. Program no. 4 Al Jolson Radio broadcast : Variety sponsor  
Victor FS-73546 14-in. 9/19/1932 Chevrolet's Big six of the air. Program no. 5 Fanny Brice Radio broadcast : Variety sponsor  
Victor FS-73547 14-in. 9/19/1932 Chevrolet's Big six of the air. Program no. 5 Fanny Brice Radio broadcast : Variety sponsor  
Victor MS-73882 16-in. 10/31/1932 General Motors Oldsmobile review. Program 1 General Motors Corporation Radio transcription disc sponsor  
Victor MS-73883 16-in. 10/31/1932 General Motors Oldsmobile review. Program 1 General Motors Corporation Radio transcription disc sponsor  
Victor MS-73889 16-in. 10/31/1932 General Motors Oldsmobile review. Program 2 General Motors Corporation Radio transcription disc sponsor  
Victor MS-73890 16-in. 10/31/1932 General Motors Oldsmobile review. Program 2 General Motors Corporation Radio transcription disc sponsor  
Victor MS-73891 16-in. 10/31/1932 General Motors Oldsmobile review. Program 2 General Motors Corporation Radio transcription disc sponsor  
Victor MS-73892 16-in. 10/31/1932 General Motors Oldsmobile review. Program 3 General Motors Corporation Radio transcription disc sponsor  
Victor MS-73893 16-in. 10/31/1932 General Motors Oldsmobile review. Program 3 General Motors Corporation Radio transcription disc sponsor  
Victor MS-73894 16-in. 10/31/1932 General Motors Oldsmobile review. Program 4 General Motors Corporation Radio transcription disc sponsor  
Victor MS-73895 16-in. 10/31/1932 General Motors Oldsmobile review. Program 4 General Motors Corporation Radio transcription disc sponsor  
Victor BS-024863 10-in. 9/1/1938 Talk for old and new home exhibit (General Motors Parade of Progress) General Motors Corporation Talk sponsor  

Citation

Discography of American Historical Recordings, s.v. "General Motors Corporation," accessed December 24, 2025, http://adp.library.ucsb.edu/names/102440.

General Motors Corporation. (2025). In Discography of American Historical Recordings. Retrieved December 24, 2025, from http://adp.library.ucsb.edu/names/102440.

"General Motors Corporation." Discography of American Historical Recordings. UC Santa Barbara Library, 2025. Web. 24 December 2025.

DAHR Persistent Identifier

URI: http://adp.library.ucsb.edu/names/102440

Wikipedia content provided under the terms of the Creative Commons BY-SA license

Feedback

Send the Editors a message about this record.